Certifications

Evolution Marketing is one of a small group of businesses globally recognized as a "B1," we are harnessing the power of both Certified B Corp™ and 1% for the Planet to effect change through business practices.

Certified B Corp™

Wisconsin’s 7th Certified B Corp™

Evolution Marketing has been a Certified B Corp since July 2018, we were the 7th Certified B Corp™  in the state of Wisconsin! Certified B Corps™ are for-profit companies certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency. 

Given that there are more than 30 million businesses in the United States, Evolution Marketing is honored to be recognized for its corporate and social responsibility efforts and is excited to join an elite group of Certified  B Corp™  businesses including Patagonia and Ben & Jerry's.

Individually, Certified B Corps meet high standards of verified social and environmental performance, public transparency, and legal accountability, and aspire to use the power of markets to solve social and environmental problems. Collectively, Certified B Corps lead a growing global movement of people using business as a force for good.

B Impact Assessment Score in July 2018: 91.7

B Impact Assessment Score in March 2022: 120.3

Living Wage for US

Evolution Marketing is proud to announce our recent certification as a Living Wage Employer through Living Wage for US, further solidifying our commitment to ethical business practices and social responsibility. This significant achievement reflects our dedication to providing fair and sustainable wages for all our employees, ensuring that every team member can meet their basic needs and thrive in their communities.

At Evolution Marketing, we believe that sustainability extends beyond environmental stewardship to include economic and social well-being. By becoming Living Wage Certified, we are taking a concrete step towards fostering a more equitable workplace, where our employees feel valued and supported.

The certification process, conducted by Living Wage for Us, involved a thorough assessment of our wage practices, confirming that all Evolution Marketing employees earn wages that meet or exceed the living wage standards for our region. This certification not only underscores our commitment to our team but also enhances our reputation as a responsible and forward-thinking organization.

We invite our clients, partners, and the broader business community to join us in celebrating this milestone and to consider the importance of fair wages in their own operations. Together, we can drive positive change and build a more sustainable future for all.

1% For The Planet

Donating at least 1% of total sales each year

Evolution Marketing has been a committed member of the 1% for the Planet movement since 2017. This dedication involves donating a minimum of 1% of our total sales each year to support environmental nonprofit organizations. Over the years, we have donated to 10+ nonprofit organizations. Evolution Marketing is the only 1% for the Planet business member in the greater Oconomowoc/Nashotah area! 

Green Masters Program

9-time Green Masters Recipient

In 2009, Evolution Marketing was one of nine original businesses in Wisconsin to pilot the Wisconsin Sustainable Business Council’s Green Masters Program® (a non audited third party sustainability assessment program). The program was redesigned and relaunched in 2023, and Evolution Marketing once again led the way by becoming one of the first Wisconsin businesses to achieve Green Master status in the new program. Evolution Marketing achieved the highest score in the Greenhouse Gas Emissions category (non-manufacturing company) across all participating Wisconsin based companies.

Interested in utilizing the Green Masters Program® to map your sustainability journey? We’re here to help! The program offers a robust framework that goes beyond mere assessment, empowering companies to benchmark their progress in key areas like greenhouse gas emissions, waste reduction, and community engagement. As one of the first Wisconsin businesses to achieve Green Master status in the redesigned program, we bring deep insight into every step of the process. Whether you're aiming for measurable impact or aligning your operations with sustainable best practices, we’ll work with you to harness the program’s tools, creating a pathway tailored to your company’s values and goals.